How to publish a mobile app on Google Play and Apple Store?
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Why Publish a Mobile App on Apple Store and Google Play?
Mobile applications are published on the Internet so that users can download and use them on their mobile devices, such as smartphones and tablets. Below we will see how to do it and the benefits.
Publishing an app on the Internet, either through app stores like Google Play and Apple Store or on other websites, allows developers to reach a global audience and offer their apps to a wider audience. In addition, publishing on a well-known app store can also increase visibility and trust in the app, as app stores typically review apps before publishing them to ensure they meet quality and safety standards.
In addition, publishing apps online also allows developers to generate revenue through different methods such as app sales, in-app advertising, in-app purchases, and subscriptions, which can be a motivation to develop new apps and improve existing ones.
Publishing a mobile app on the Google Play and Apple Store requires following these steps:
For Google Play:
- Signing up as a developer: To publish an app on Google Play, you first need a developer account. You can sign up on the Google Play Console website and pay a one-time registration fee.
- Create a new project: Once you are registered as a developer, you can create a new project in the Google Play Console for your app.
- Configure App Details: In the App Details section, you will need to provide information such as title, description, icon, screenshots, and category.
- Publish your app: Once you have completed all the necessary details, you can publish your app on Google Play.
For Apple Store:
- Signing up as a developer: To publish an app on the Apple App Store, you first need an Apple developer account. You can sign up on the Apple Developer website and pay an annual fee.
- Create a new project: Once you are registered as a developer, you can create a new project in the App Store Connect dashboard for your app.
- Configure App Details: In the App Details section, you will need to provide information such as title, description, icon, screenshots, and category.
- Creating an .ipa file: To upload your app to the App Store, you need to create an .ipa file. This can be done using Xcode, an IDE for iOS app development.
- Publish your app: Once you have completed all the necessary details and created your .ipa file, you can upload it to the Apple App Store for review. If it meets Apple’s standards, it will be published on the App Store.
What is the cost of Google Play and Apple Store licenses for mobile apps?
Both Google Play and Apple Store have different licensing options for developers who want to publish their mobile apps on their stores. Below is an overview of the costs and licensing options available:
Google Play:
- To publish an app on Google Play, you need to register as a developer and pay a one-time registration fee of $25 USD.
- Once registered, developers can opt for a free license or a paid Google Play Console license.
- The free license allows you to publish free and paid apps on Google Play, but charges a 30% commission on app sales.
- The paid license, which costs $99 USD per year, includes additional features such as the ability to publish subscription apps and the possibility of receiving in-app advertising revenue without the 30% commission.
Apple Store:
- To publish an app on the Apple Store, you need to register as a developer and pay an annual fee of $99 USD.
- With this fee, developers can publish free and paid apps in the Apple App Store.
- Apple takes a 30% commission on app and in-app purchase sales, though a reduced 15% commission rate applies to subscription apps that retain users for more than a year.
It is important to note that these costs and fees may change at any time and may vary depending on the region in which the app is published. Additionally, some apps may be subject to additional fees, such as taxes, transaction costs, and bank fees, depending on the payment method used by users.
What types of mobile apps can be published on Google Play and Apple Store?
Different types of mobile applications can be published in the Google Play and Apple Store, including:
- Entertainment Apps: Games, Music, Movies, Books, etc.
- Productivity apps: Text editors, task management tools, calendars, etc.
- Social media apps: Messaging platforms, social networks, etc.
- E-commerce applications: Online stores, shopping applications, etc.
- Health & Wellness Apps: Exercise Tracking, Health Tracking, etc.
- Education Apps: Language learning apps, online learning platforms, etc.
- Travel and tourism applications: accommodation reservations, tourist guides, etc.
- Business Applications: Accounting applications, billing software, project management applications, etc.
In short, there are a wide variety of types of mobile apps that can be published on app stores. The most important thing is that they comply with the requirements and guidelines set by each platform, to ensure that they are safe and of high quality for users.
How long does it take for mobile apps to be available in the Google Play and Apple Store?
The time it takes for mobile apps to become available on the Google Play and Apple Stores can vary depending on several factors. While both processes are similar, there are some differences.
On Google Play, the review and publication time for an app is usually quicker, and can take anywhere from a few hours to a day or two. However, if the app requires a more extensive review, such as apps that handle financial or health information, the process can take several days.
In the Apple Store, the review time can vary from a few days to a week or more. Apple’s review process is more rigorous than Google Play’s, as they make sure the app meets their standards and quality requirements.
It is important to note that these times are approximate and may vary depending on the number of applications currently under review, as well as the complexity of the application itself. It is also possible that changes or corrections may be required to the application before it is approved for publication, which may further delay the process.
Why wouldn’t Google Play and Apple Store accept my mobile app?
Google Play and Apple Store have strict policies and guidelines that must be followed in order for a mobile app to be accepted into their stores. These policies are designed to ensure that apps are safe, stable, and legitimate, and to protect users from potential harm or fraud.
Some reasons why your application might be rejected include:
- Inappropriate content: If your app contains content that is violent, sexually explicit, discriminatory, or otherwise inappropriate, it will likely be rejected.
- Unstable performance or bugs: If your app has bugs or performance issues, it may be rejected until these issues are fixed.
- Copyright infringement: If your app uses content that infringes copyright, it will likely be rejected.
- Lack of value for the user: If your app does not offer clear functionality or does not have added value for the user, it may be rejected.
- Lack of security: If your app handles personal or financial information and does not have adequate security measures, it will likely be rejected.
- Violation of Google Play or Apple Store policies: If your app does not comply with the policies and guidelines of the store where it is being published, it will likely be rejected.
It’s important to note that if your app is rejected, you’ll receive a detailed explanation of why it was rejected and what changes you need to make to be accepted. In general, it’s a good idea to read and understand the store’s policies and guidelines before developing and publishing your app to avoid issues in the review and acceptance process.
If my mobile app is rejected, can I try again?
Yes, you can try to re-upload your mobile app after it has been rejected on Google Play or the Apple Store. In most cases, the reason for the rejection will be explained in detail, allowing you to make any necessary corrections to your app to comply with the policies and guidelines of the store where it is being published.
Once you’ve made the necessary corrections, you can resubmit your application for review. It’s important to note that in some cases, it may take several days or even weeks before your application is reviewed again, so please be patient and ensure that your application complies with all policies and guidelines before resubmitting.
If your app is rejected again, you may need to make further corrections before trying again. It’s important to note that Google Play and Apple Store policies and guidelines are designed to ensure the safety and quality of apps for users, so it’s critical to comply with these policies to be successful in publishing an app on their stores.