Whatsapp Business

A professional version of the famous messaging service

Specifications

Version	2.24.17.76
Date updated	08/26/2024
License	Free
Operating systems	Android 5.0 or later, iOS 12.0 or later, Online Service
Category	Internet
Editor’s note
App Store Rating	4.6 • 118,092 votes
Play Store Rating	4.4 • 14,119,993 votes

Whatsapp Business Overview

We at Play Hub APK brings you brief review of WhatsApp Business. It is the business version of the WhatsApp messaging app.

WhatsApp Business Overview

WhatsApp Business is presented as the official version of WhatsApp. It is intended for professionals and companies who wish to communicate easily with each other or with their customers. As a reminder, the basic mobile application was developed by Jan Koum and Brian Acton before seeing the light of day in 2009. It was then positioned as a messaging service allowing communication with messages and calls.

In 2014, Meta (Facebook) acquired WhatsApp for several billion dollars. Subsequently, the group continued to develop the messaging service to include more and more features. It is now one of the most used social platforms in the world alongside other networks, including Instagram.

Finally, WhatsApp Business was launched during the year 2018 with the aim of allowing small and medium-sized businesses to communicate. Since its arrival on the market, this version continues to grow with the addition of new features over time.

How to use the professional version of WhatsApp?

Downloading WhatsApp Business is quite simple since this version benefits from an interface quite similar to that of the basic mobile application. The latter is intended to be easy and efficient to use, so you don’t waste time getting started.

One of the first features of WhatsApp Business is the creation of a professional business profile. This includes information about the company, such as the name, description, website, address, and opening and closing hours. In short, customers can find all of these elements without having to search.

With WhatsApp Business, you have labels, an option dedicated to marking or organizing conversations. You can add these to highlight current orders, pending payments or new customers to facilitate interactions. In this same logic, the service includes automated responses that you can configure to provide a quick answer to the most frequent questions or others.

Additionally, WhatsApp Business displays message statistics so you can learn more about messages sent, delivered, read, and received. This way, you can track the success of a marketing campaign that includes the presence of the messaging platform.

Otherwise, WhatsApp Business lets you create a product catalog to highlight your references with prices, descriptions or even images. In fact, customers can view and then buy directly from the platform.

It is possible to enjoy WhatsApp Business from a smartphone or tablet thanks to the mobile application compatible with Android and iOS. In addition, you can use WhatsApp Web, the online service being accessible from any internet browser.

Downloading WhatsApp Business is necessarily paid. There are different formulas within the range, this may depend on the geographical area concerned or the number of messages you wish to benefit from. On the other hand, you are entitled to 1,000 first free conversations every month. The details of the prices and offers are available on the official Meta website, knowing that the subscriptions remain under development for the moment.

Alternatives to WhatsApp Business

Downloading WhatsApp Business is a good idea for small and medium-sized businesses, because this version of the messaging service allows customers and professionals to communicate easily. Ultimately, this version has several tools designed for this purpose, such as creating a personalized profile or automated responses. However, it is possible to find some interesting alternatives.

Rather than choosing WhatsApp Business, Microsoft Teams can be a good option. First of all, you should know that the platform is entitled to a mobile application for Android and iOS and a desktop application for Windows and macOS, where you can also use the online service from an internet browser. On the other hand, there is a free offer that is suitable for personal use, after which you can take a paid formula within the range according to your organization.

Compared to WhatsApp Business, Microsoft Teams presents itself as a platform that capitalizes on two essential features. On the one hand, you can hold video conferences that rely on the presence of video to communicate with your customers. On the other hand, you have a messaging service that allows you to send messages, but also to exchange multimedia elements such as links, images, videos or attachments.

If you want to replace WhatsApp Business with another service, you can try Slack. Once again, this messaging service is available on many devices since it is possible to use the application on Windows, macOS, Android and iOS. In the same vein, you have the choice between several free or paid offers.

Like WhatsApp Business, Slack presents itself as a professional messaging service. It can be used to communicate internally or externally thanks to simple options. You can create chat channels to organize the space according to projects or teams for example. This way, you can send messages as well as attach documents, GIFs, emojis, images and more. Overall, the service remains simple and intuitive to use.